RSS
The leading real estate builders

Top 5 Griha Pravesh Tips for your Newly bought Flats in Kolkata

6:29 PM | Labels: , , , , ,

When it comes to a new house in India, the owners are very particular about the ‘Griha Pravesh’ ceremony. It is believed that this ceremony helps reduce the impact of evil spirits and raise the level of surrounding energy. Thus, this ceremony is performed on an auspicious day. The date is calculated by the Hindu priests or astrologers on the basis of ‘Panchanga’. The festive season is the best time for buyers to invest in real estate properties and also to perform the ‘Griha Pravesh’ ceremony. Given the present season of festivals, buyers are investing in properties at prime locations in the metro cities like Kolkata and making arrangements for the ‘Griha Pravesh’ ceremony.

Let us note down a few tips on performing the ‘Griha Pravesh’ ceremony and making it a grand success.

1. Select the perfect date: An auspicious date is absolutely mandatory for performing the ‘Griha Pravesh’ ceremony. One cannot just do it on any day. It is believed that Vasant Panchami, Gudi Padwa, Akshay Tritiya and Dussehra are some of the most auspicious days for the performance of this ceremony. Astrologers and Vastu Shastra experts opine that the homeowners should avoid fixing a date on these particular days like Holi, Shraddha Paksha, Uttarayana or Adhikmas. In the coming month of November also, there are some couple of days ideal for performing this ceremony.

Top 5 Griha Pravesh Tips for your Newly bought Flats in Kolkata

2. Do not go for ‘Griha Pravesh’ for an apartment under-construction: One must not perform a ‘Griha Pravesh’ in an under-construction apartment. According to ‘Vastu Shastra’ experts, the walls must be fully painted with the ready ceiling and well-fitted doors, windows and other home fixtures. That is to say, only when your apartments are completely done up, you should perform this ceremony. Please keep in mind some believe that homeowners need to spend 3 consecutive nights in the new flats after the performance of the religious ceremony. Without it being completely done up, it is impossible to move in and spend your time there even if it is for a temporary period.
   
3. The worship of ‘Vastu Purush’: Primarily the ‘Vastu Purush’ is worshipped during ‘Griha Pravesh’. The importance of entrance to the apartment is very important and hence it should be decorated with auspicious symbols like the ‘Swatika’ and ‘Laxmi Feet’. These symbols should be drawn to the threshold. One should hang garlands made of mango leaves and marigold flowers and hang it at over the front door. The temple or the room of worship should be built at the north-east corner of the apartment and one should place the deities on the day of ‘Griha Pravesh’ itself.

4. Make it elaborate or simple-choose the option correctly: Whether or not to make the celebration a grand event depends on the wishes of the homeowners. Nothing is mandatory at this point. However, one must offer food to the deities, priest and the invitees.


5. Perform a "havan": For the purification of the surrounding environment and to reduce the influence of evil spirits, ‘havan’ must be performed. Generally one conducts ‘Ganesha Puja’, ‘Navagraha Shanti’ and ‘Vastu Puja’ during the ‘Griha Pravesh’ ceremony. 
 

This whole festive season had been an ideal time for buying a real estate property in Kolkata. Hopefully, the tips will help you bring the best of your luck.

  • Digg
  • Del.icio.us
  • StumbleUpon
  • Reddit
  • RSS
Read User's Comments(2)
Posted by Unknown
Location: Newtown, Kolkata, West Bengal, India

Top Technological Trends in the Real Estate Industry of Kolkata

6:53 PM | Labels: , , , , ,

One of the most significant factors behind the rapid development of the real estate properties is how fast you adopt the latest technical trends and utilise them for the enrichment of the industry. As Indian metropolitan cities like Kolkata is experiencing an explosive growth, it is becoming necessary to adopt the latest techniques quickly as is possible. Here, we shall discuss the top technological trends ruling the market at present and briefly analyse its impact on the industry.

The Top Tech Trends in the Kolkata Real Estate Industry

We can say that with the incorporation of latest technical trends, the new age of the residential construction industry has begun.

1. Faster execution Techniques: There is no doubt that the importance of on-time delivery of apartments is high on the priority list of both the builders and the buyers. That is why faster execution techniques are being implemented by the real estate builders in Kolkata.


2. Building Information Modeling or BIM: Over the years, Building Information Modeling has become a necessity. BIM is nothing but one or a set of multiple virtual models of the building which are near-to-perfect images of the original version of the building. These images are constructed digitally. Throughout various stages, these images support the design phases and compared to manual processes, BIM images offer a better analysis and allow a greater control.

3. Virtual Reality: How about offering a real-life experience of individual rooms of the apartments? Virtual Reality has made it possible and now it is possible to showcase the concept of a building long before the actual work of construction will begin. The buyers will get a better insight of the space issues and enhancement of functionalities once they will take a look at the 3D VR images. Some popular gadgets offering a VR tour of the building are Google Cardboard and Samsung Gear VR. One can start the journey with the help of only a Smartphone.

4. The Big Data Revolution: This Big Data technique is going to play a very important role in the planning and design phases of the construction industry. The builders and architects of apartments in Kolkata could take its help for saving money and time. With its help, the building designs could be tested long before the process of actual construction had started.

5. Energy Modeling: Now this method was prevalent in the industry for several years, however, all because of its high cost and a huge time consumption, it was not very popular. Thanks to the advent of software tools like Autodesk Formit and Sefaira, energy analysis is now an easy job performed on the conceptual designs.

Technology is here to help us perform better in the world of real estate industry. It solely depends on us how rapidly we adopt them and utilise them for our benefit. Kolkata real estate industry would surely get lots of benefits from these tech trends. We are keeping our fingers crossed.

  • Digg
  • Del.icio.us
  • StumbleUpon
  • Reddit
  • RSS
Read User's Comments(0)
Posted by Unknown
Location: Newtown, Kolkata, West Bengal, India

Important Terms in the World of Real Estate in Kolkata

11:43 AM | Labels: , , , , , ,

Given the rising trend among young couples buying real estate properties in Kolkata, as most of them are first-time home buyers, there is a need to enhance knowledge on related matters. Some legal terms create confusion thus, making it essential to know their definition.

Possession Letter:-

The significance of possession letter is very high as it is required when you would apply for home loan in particularly when you are buying a resold apartment. Builders of flats issue this possession letter in favour of the owner. However, please keep it in mind that the legal rights of ownership and utilisation of amenities are only granted after the possession of Occupancy Certificate.

Conditional Possession:-

Now you would never have the need to accept a conditional possession letter if you have booked an apartment with a reputed real estate company in Kolkata. You would directly hold the Possession Letter and Occupational Certificate from them. However, one should have the knowledge so that if needs are, he/she could approach the builder and demand the letter of Conditional Possession.

Conditional Possession letter safeguards the rights of owners. Suppose if you are not satisfied with the construction, you could accept a Conditional Possession letter and write on the builder’s copy that you are not satisfied with certain matters and that the builder should solve the issues as soon as possible. This letter could serve as a weapon on whose basis you could approach the court (if the issues are not solved within an agreed time frame).


Occupancy Certificate:-

Another name for Occupancy Certificate is the Completion Certificate. It is the proof that certain housing projects in Kolkata have been developed following the approved plan. Eminent builders of Kolkata offer them at the time of moving into the apartments. As a buyer, you should be completely aware of this feature.

After the completion of the building on the lines of the approved plan, builders apply for the occupancy certificate from the local authorities of town planning. During this phase, the development of residential projects should have been completed. One must show the Occupancy Certificate during the application of utility connections.

Along with having ideas clear on legal certificates, one should know the definitions of some common terms as they might turn quite confusing.  

Carpet Area:-

The total area of an apartment excluding the area of inner walls comprises the carpet area of an apartment. It also includes the areas of balcony and terrace which is normally considered to be half of the actual area.

Built-Up Area:-

Built-up area is made up of the carpet area and balcony area still the inside walls along with taking into consideration the outer wall thickness.

Super Built-Up Area:-

Super built-up area includes everything into consideration like the built-up area along with stairs, lobby, corridors etc.

An eminent real estate company having long years of experience like ‘Realtech Nirman Pvt. Ltd.’ assists buyers to carry forward their dreams and realise them actually. Knowing the importance that your apartment holds in your life, we perform as consultants as and when you need it. For any related information, you could approach us within the business hours.

  • Digg
  • Del.icio.us
  • StumbleUpon
  • Reddit
  • RSS
Read User's Comments(1)
Posted by Unknown
Location: Newtown, Kolkata, West Bengal, India

The Features of a Green Apartment in Kolkata

6:25 PM | Labels: , , , , ,


Green or energy saving apartments are gaining popularity among prospective buyers. This is a growing trend in India, and Kolkata is also not an exception. New age builders are implementing some result oriented methods while building eco-friendly housing projects in Rajarhat- New Town area. In fact, the Smart cities have been planned following green building norms. Let us briefly discuss the features of green apartments in New Town area:







  • Apartment design: The designs of eco-friendly apartments encourage the use of natural resources of energy like wind, rain water and solar power. Geographical location of Kolkata is such that south-east facing apartments are most suitable for the entry of sunlight and natural wind. However, it is absurd to think that all buyers can purchase south-east facing apartments. Thus, real estate builders are introducing innovative ideas for apartment design like installing skylights and multiple windows along with verandah and terrace gardens. These methods keep the internal atmosphere naturally cool.


  • Availability of open space: Most of the housing apartments in New Town include open spaces like landscaped gardens and playing areas for children. Some even have rooftop gardens. We know that plants help keep the atmosphere naturally cool. They give shade and thus keep out the sunlight from reaching the ground thereby keeping the temperature of the ground cooler than the surrounding atmosphere. In addition, open spaces let the wind to blow freely.  


  • Garden areas: We have all read in our biology textbook that trees, plants and grasses take in carbon dioxide and reduce the green house effect. The process of transpiration also helps keep the atmosphere naturally cool. Thus, the inclusion of garden areas can keep the temperature of the surroundings below normal.

    According to the norms set by the central and state government, there should be a certain extent of greenery within and outside the housing apartments built in the Smart cities of New Town and Rajarhat. The real estate builders are following the guidelines in toto thereby offering the owners to maintain a healthy lifestyle along with reducing their carbon footprint.


  • Save energy: Green apartments help save in energy and impact your energy bill significantly. They reduce the energy consumption by incorporating methods that encourage the use of renewable energy resources. Apart from solar water heaters and solar batteries, an increased usage of CFL and LED lights can help in saving lots of energy. 

    New age builders like ‘Realtech Nirman’ are encouraging buyers to install energy saving electrical equipment in their apartments. High energy consuming equipment like Air Conditioners and refrigerators should be bought after verifying the Star Rating.  


  • Use products that are environment-friendly: Apart from building apartments following green norms, it is the onus of the buyers to keep the surroundings more eco-friendly. Thus, the state government encourages people to use paper made carry bags or recycled plastic bags. The success of green apartments depends on the combined efforts of the homeowners and the government. 

  • Digg
  • Del.icio.us
  • StumbleUpon
  • Reddit
  • RSS
Read User's Comments(0)
Posted by Unknown
Location: Newtown, Kolkata, West Bengal, India

Why are Young Women Opting to Buy Apartments in Kolkata?

1:29 PM | Labels: , ,

The city of Kolkata is renowned for its rich culture. The name itself is synonymous with the fields of art, theatre, music, painting, dance and good movies. It is a common idea that cultured people reside in this city. Given all these reasons, women prefer to stay in Kolkata. Young female professionals are investing in the apartments built in Kolkata. They are buying apartments built near the IT zone of Kolkata. 

Safety: The young women are selecting Kolkata as their residence as they feel safer here than cities like New Delhi or Bengaluru. What encourages young women to buy apartments in Kolkata is a safe neighbourhood. They prefer to buy an apartment where upscale, educated people stay so that being alone (if they are) would not be an issue! A good neighbourhood also ensures that people will be more accessible for help (when needed)!

Affordability: Compared to other cities, the price of real estate properties are lower and hence, the apartments are more affordable. Top-notch 2 BHK flats for sale in Kolkata are available for Rs 15 Lakhs as well! The square feet area of a 2 BHK apartment is quite enough for a single woman to stay cosily. Compared to this, the average price of a 2 BHK apartment in Noida and Pune starts from Rs 23 Lakhs onwards. 

Affordable apartments are being built by reputed real estate builders in Kolkata giving a push to the agenda of the national government. The state government of West Bengal is also keen in developing affordable apartments. The state government is encouraging public-private partnership for the construction of affordable housings.  
  

Proximity to IT Zone: In the past 5 years some satellite townships have been developed near Kolkata. Take for example the Rajarhat and New Town satellite townships which are already showing signs of the immense potential of growth in the likeness of Noida, Gurugram and Ghaziabad surrounding the national capital region of Delhi. Rajarhat and New Town have made their names in the list of Smart Cities in India. Young women, especially the IT professionals are keen to buy flats in Rajarhat or New Town because of its proximity to the SEZ areas of Eco Space and Unitech. Apart from that, Rajarhat and New Town are located very near to the IT Zone of Salt Lake Sector-5 area. It takes hardly half an hour to reach the office.  

Good Amenities: The buyers of real estate properties have no inhibition in paying extra money for the amenities. With many young women professionals earning good salaries, they are buying apartments having a number of amenities. Certainly, the demand for such apartments with amenities are increasing. Seeing the craze, the real estate developers are adding them with their housing projects. For example, the amenities that are popular with the buyers are landscaped gardens, swimming pool, gym and club house. Apart from these secondary amenities, the builders are including primary amenities like 24*7 power supply, security installations, fire security, provisions of car parking and community hall to take care of the comfort of apartment owners.    

Public Infrastructure: The quality of public infrastructure has been improving in Kolkata. The conditions of roadways and highways are improving. After the commencement of E-W Metro Rail, Howrah (one of the primary business districts of Kolkata) will be connected with the Salt Lake and Rajarhat-New Town areas of Kolkata. It will help facilitate the movement across the city and reduce the time significantly. The city is well-connected with roads, flyovers and bypass roads. 

The aforementioned reasons influence the decision of young women to buy apartments in Kolkata. If someone is waiting for the opportune time to invest in the real estate properties of Kolkata, it is now! 

  • Digg
  • Del.icio.us
  • StumbleUpon
  • Reddit
  • RSS
Read User's Comments(0)
Posted by Unknown
Location: Newtown, Kolkata, West Bengal, India

The Influence of Social-Media on the Real Estate World of Kolkata

1:52 PM | Labels: , , , , ,

Social media has influenced every aspect of our life and the world of real estate is not an exception. The real estate industry of Kolkata is exploring the benefits of social-media mostly for marketing and promotional purposes. Based on the real estate statistics for the year 2016, we have prepared a list of the top picks!

  • 91% of real estate companies are using social media in one way or the other: Based on the global trend, around 91% realtors are using social-media and exploring its marketing tools.
      
  • 9% of realtors are marketing their listings via social-media: The digital marketing experts wonder to see such a low percentage given this being one of the most affordable means of promoting the real estate properties developed by the builders. They suggest that the builders who maintain their social-media profiles should run some tests and share the property listings on their personal pages.

  • 80% of home buyers search online: The new generation home buyers of Kolkata are following this global trend. They are searching online to book their flats in Kolkata.

  • 83% of home buyers watch images of real estate properties, online: The social-media is encouraging the visual culture. The buyers are taking virtual tours of apartments via quality images of real estate properties posted on popular social-media platforms. Herein, the images posted on the business pages (created on FaceBook) are producing good results.

  • 52% of prospective buyers use their iPhones to make online searches for properties: This trend points towards the fact that the home buyers are making searches online while on the run!  

The Rise of Social-Media in the World of Real Estate

With every passing day, the world of digital media is growing and it has claimed an indisputable position for itself. Every single day, billions of new users are adding with the social-media platforms like Twitter, Facebook, LinkedIn, Instagram and Google+. All these channels could be effectively used for promotional and marketing activities and to tap the prospective customers. This is a huge opportunity for the world of real estate in Kolkata. The means are simple! For example, a Kolkata real estate company can post attractive 3-D images of its housing properties on social-media along with catchy lines. Instagram could be one of the most result oriented social-media account for this purpose. Prospective buyers make searches on this platform for gathering information on trendy home designs and architectural styles. This could be one of the most affordable means of highlighting real estate properties before a vast pool of buyers.



Social-Media is Helping in the Development of Inbound Marketing

Inbound marketing has replaced the old school of outbound marketing. Rather than waiting for the customers to contact you, why not you catch their attention via some amazing social-media contents? Let them initiate a conversation with the conviction that only you could materialise their dreams into reality. Share photos, videos and blog contents on social-media to ignite their curiosity which will lead them to ultimately share their requirements with you.

The purpose of social-media has expanded to the fields of customer acquaintance, making connections with them, staying relevant to their requirements and maintaining brand awareness ultimately leading to customer acquisition. You can also use social-media platforms for customer engagement.

Some new generation builders are exploring this platform for marketing purpose. In fact, marketers see this platform as an essential element of their marketing & branding strategy. Companies like ‘Realtech Nirman Pvt. Ltd.’ has already made a vivid social media presence of their brand.


Realtech Nirman social profiles:









Social media is changing the world of branding & intelligent marketers have already started with success sail in this glory-path!

  • Digg
  • Del.icio.us
  • StumbleUpon
  • Reddit
  • RSS
Read User's Comments(1)
Posted by Unknown
Location: Newtown, Kolkata, West Bengal, India

How are Mobile Devices Helping in Residential Property Search?

12:53 PM | Labels: , , , , ,

A single technology that has brought the biggest change in our lives is the mobile technology. It has equipped us with the flexibility to complete a task at our convenience. In the world of real estate, mobile technology has made the property search process, easier. In addition, the technology has simplified the processes for booking mechanism, modules for the site visit, custom feeds and GPS enabled services.

The Advantages of Real Estate Property Mobile Apps:-
  • Detailed Location Information: The process of house search holds immense importance for the home buyers. Therefore, the mobile apps that offer the exact information of the geographical location of a site, proves very vital. Some even guide the buyers on how to reach the site. GPS enabled apps guide the users with exact maps so that they could easily reach the site where the ongoing housing projects are located. 

  • Close Proximity to the User: Mobile apps help to keep a strong communication between the buyer and the builder house. While on run, one can place the query form before the company. Over the online chat service, the company representative and the buyer can discuss the financial details. As all the communication takes place over the internet, this medium is also cost-effective. 

  • Offers Updated Information: The value of updated information regarding a real estate property is very high. The mobile apps help the home buyers to get all requisite information regarding the real estate property. For an example, one can take a look at the gallery of images to pick the best apartment design.

  • Enhanced Productivity: One of the primary aims of creating a real estate mobile app is to increase the productivity of company’s ad campaign. Some apps offer a realistic view of the property. Some are more user-friendly than others. Both the features actually offer a thrust to the ad campaign run by the company. Better the app features, more people will enquire about the apartment projects thereby raising the chances of business.


A leading real estate company in Kolkata, the 'Realtech Nirman Pvt. Ltd.' has also launched its mobile app. It will help you search for your dream apartment in Kolkata's Rajarhat and New Town area.

Mobile Device Usage in Residential Property Searching


Features of Realtech Mobile App:

  • Information about upcoming housing projects: You might be one of the many satisfied homeowners of our completed projects! Hence, some of your friends might want to book an apartment with Realtech Nirman. You can suggest them to look into the list of upcoming housing projects in our company app. 

  • Information on latest events and news: After installing the Realtech Nirman app, you can easily get hold of the news and events related to the housing projects built under our banner.

  • Digg
  • Del.icio.us
  • StumbleUpon
  • Reddit
  • RSS
Read User's Comments(0)
Posted by Unknown
Location: Newtown, Kolkata, West Bengal, India
Subscribe to: Posts (Atom)