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Seventh Pay Commission Likely To Improve Home Sales

Kolkata is witnessing a rise in demand for real estate properties. However, the demand is not getting reflected on the sales properly. Buyers are still hoping that the prices of properties will fall further and they are holding their patience. However, real estate companies are trying their best to stay in business. For that, they have taken some steps.
Steps Taken by Real Estate Companies:
Despite of sluggish growth, competition among builders has grown by leaps and bounds. This has led to formulation and execution of various marketing and customer management strategies.
Some real estate builders organize lucky draw contests for customers coming on first cum first serve. The prizes offered are of various kinds. It may happen that the winner has received a home renovation package from the developer. In some cases, the winner is gifted with an international tour package.
Some home developers follow other innovative route to attract customers. Nowadays, budget has become the limiting factor for any bulky purchase. That is why customers prefer to buy homes with home loans. Some real estate builders in Rajarhat help customers to find home loans that come at reduced interest rates. This ways they build intimate relationship with home buyers.                        
Competition among real estate developers will go on. Soon home developers will get some respite.
How Real Estate Companies Will Get Some Respite?
When you have enough finance with you, then you spend readily. You do not enter into bargain. After some time, real estate companies will not have to undergo situations where customers demand for high discounts.
As per the recommendations of Seventh Pay Commission, government employees will witness a boost in their salaries and perks. This means that the purchasing power will increase. This in turn will boost home sales.

Home Sales Will Rise Due to Development in Retail Sector:
Government employees can purchase homes as per their requirements. They will have more purchasing power. Therefore, many of them will like to go for shopping in malls and cosy retail outlets. For that reason, a few industry experts have suggested that movie theaters and shopping malls be open round the clock. The government will soon approve the Model Shops and Establishment Bill.
Once the retail outlets become functional round the clock, they will generate more employment. People who will be working for these outlets will also enjoy the benefits of purchasing power. This will help real estate companies to design homes as per the affordability of employees of retail sector.
Already, a realestate company in Kolkata namely Realtech Nirman has conducted a research and it has started constructing homes based on different budgets. These properties are located at various locations of Kolkata.
The boom in retail sector will also leave positive effects on warehousing and logistics sectors. Therefore, the real estate sector will witness increased footfalls which show that the chances of sales conversions will go high.

The recommendations of Seventh Pay Commission will have profound impact on real estate in positive direction. With increased finance in hand, people can readily look for various property options and make sound purchase decisions.  

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Purchase Flats in Kolkata When It’s Buyers’ Market

The real estate market in Kolkata sometimes becomes volatile. For the past three to four years, the demand for real estate has gone sluggish. Now, the situation has again become favorable for buyers. So, the buyers can enjoy the all possible advantages. Having proper negotiation skills and a few site visits is sufficient to strike a profitable deal while buying 2/3 BHK flats in Kolkata.

Why Prices Fall?
When a real estate project is launched, a base price is fixed. The developer tests the demand by escalating the price gradually. When a certain level is reached, the demand does not rise. In some cases, external factors like economic slowdown also result in lowering of demands. In that case, the inventory level exceeds the demand and results in lowering of prices of residential units.

What Happens When the Demand Falls?
From real estate developers’ point of view, the lowering of demand leads to correction of prices. This is done to boost the sale of unsold flats for sale in Kolkata. In some cases, more choices are added to customer’s basket with new launches by keeping in mind the right configurations.

The Year 2016 Is Witnessing Rise in Demand:
The real estate market has witnessed a slump growth in 2015. However, the market has marked a few improvements in the first quarter of 2016. The launch of affordable housing units grew by six times because real estate developers predicted increased demand from the highly price sensitive customers.
Now, some factors have made the residential real estate the buyer’s market where the buyer gets the upper hand. Homebuyers have various options at their disposal. In addition, buyers can take advantage of attractive payment plans.

Gains That Can Be Made from Buyer’s Market:
Prices of residential units fall when stocks remain unsold. If the prices are not affected, then negotiation can lead to profitable deals. However, some real estate developers are adamant. They do not analyze the scenario of a slow market. They do not make any transaction if they do not get the expected returns. If a buyer finds that he or she is not getting the best deal, then other options should be explored. In buyers’ market, the buyer is bestowed with all powers.

Indication of Flat to Be Sold Shortly:
A flat may remain unsold for several weeks or months. In that case, the developer may sell the flat as fast as possible at reduced price. If you happen to come across such situation, it will be wise to ask for add-ons like furnishings and other accessories.

Avoid Confusion:
When the supply of real estate products increases, it creates confusion for buyers. Customers are confused about which project to choose. Buyers can get best deals and products when they choose projects of reputed developer. Now, the buyer has already selected a reputed developer. The next thing to do is to look for the ongoing projects that are likely to be completed within a year so that they get the best quality.

If you are planning to take advantage of buyers’ market, choose Realtech Nirman, which is leading provider of residential flats in Kolkata. They have several ongoing projects that are being developed in excellent locations and all the properties are affordably priced.

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Kolkata Residential Flats – Redefining Healthy Living

Kolkata, the city of joy has something to offer for your peaceful stay. The city has become a booming spot for real estate development. Favorable conditions like state government’s developmental initiatives, easy taxation policies and swift disbursement of home loans are some of the reasons for this sector to flourish in Kolkata.

No Accommodation Issues:

Wherever you work, be it Sector V, Rajarhat, Park Street, Camac Street, Dalhousie, etc, you will not find issues relating to accommodation. Residential apartments in Kolkata offer hand picked choices to buyers. You can select a flat based on aesthetic values, modern amenities, surrounding of the area and other factors.

Transparent Dealings Build Trust:
Many real estate developers from other parts of India and world have setup their business in Kolkata. What matters to be the choice of buyers is the transparent dealings, which Realtech Nirman has built all these years. The company is engaged into the construction of state-of-art housing projects in Kolkata.

Glance of our Housing Projects:

Jasmine Heights:
Jasmine Heights is an iconic residential complex situated close to the arterial road in New Town. The whole complex comprises of chalets featuring two or three bedrooms facility. Each residential unit is equipped with modern amenities.

The housing complex is a few kilometers drive from Rabindra Tirtha Metro Station, Netaji Subhash Chandra Airport and Dumdum Cantt railway station. Some of the features of Jasmine Heights are power backup facility, club house, Vastu compliant units, sprawling car parking facility, etc.


Emerald Garden Phase 1 & 2:
Property buyers who wish to attain healthy living; Emerald Garden is the best option for them. The residential complex will provide you sufficient scope to explore the nature.
Emerald Garden provides you opportunities to live with class amenities. The housing complex is equipped with latest amenities and facilities that offer you with comfortable stay.


Maple Heights:
Maple Heights is a marvelous offering from Realtech Nirman. The project is located in Rajarhat. You will get two options for choosing a home. The 3BHK accommodation measures 1345 sq.ft, while the size of 2BHK unit is 912 sq. ft. Staying at one of the units can make you feel like heaven. The backdrop of nature allows to you live to your fullest blossoms.

Amenities are not to be missed. The entire resident complex is equipped with power backup facility, club house for hosting private parties, landscaped gardens and many more.


Sapphire Garden:
Sapphire Garden comprises six towers. Each block has been constructed in G + 4 pattern. The housing complex offers all the required amenities like community hall, power backup, open area, landscaped garden, gym, fire safety gears, etc to guarantee you with comfortable living.


16 Anna:
16 Anna is an exclusive offering from Realtech Nirman. The project is in ongoing stage and is located miles away from the hustle and bustle of the city. This is the site for those who are is search of peace. The basket of amenities include 24-hour water supply, community hall, gym, children play area, fire protection arrangement, etc.


The homes from Realtech Nirman are examples of redefining peace and comfort. Have you decided to become a proud owner of such smart homes? Explore more by going through the upcoming housing projects in Kolkata.

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Grab Your Luxury Stay with Real Estate Projects in Rajarhat

‘Perfection’ is the one-and-only term that encapsulates Realtech Nirman. With a handful of luxury amenities and high-end facilities, Realtech Nirman welcomes the citizens to an exclusive adobe of tranquillity.  Far from the bustling crowds, Realtech has unfurled its territory in Rajarhat, which is considered one of the happening locations in Kolkata.
Since its inception, Realtech has been the forefront of development with its inviolable philosophy of going beyond bricks-and-mortar, to touch the human lives. With numerous completed, ongoing and upcoming projects across the city-of-joy, Realtech has created a niche for itself by pioneering new concepts, cutting-edge technologies and discovering insightful designs.
No need to say that this glorious journey has been nurtured by a bunch of enthusiast creative masters whose dedication, hard work and pondered commitment have led them to create inspirational space in heart of Kolkata to celebrate life.

With an array of premium residential property units, Realtech nurtures life in a lavish heaven amidst a serene ambience. All the apartment complexes have been exquisitely constructed and developed to invite residents into an oasis of luxury, peace, comfort. The exotic living, pioneered by the residential projects in Rajarhat, ushers an evolved scenario of apartment dwelling in our city.

With the most comprehensive service portfolio in the real-estate industry of West Bengal, Realtech Nirman succeeds in offering rewarding results, covering the spectrum of real estate – resulting thousands of satisfied customer families.

Not so long ago, Realtech Nirman Pvt. Ltd begun its endeavour with an aim to buy, lease, develop and hire residential and commercial properties. Its inviolable commitments, in-depth expertise has always pushed it towards its dream of evolving with the realty industry of Kolkata. Today, it is one of the most eminent names in the fraternity of realtors, who have been ruling the roost for decades.

Opulence has a new name that is indeed Realtech Nirman. Every apartment under Realtech is well-crafted for the wellness of life. From deluxe apartments to in-vogue amenities and luxury arraignments, these real estate projects in Rajarhat introduce sky-high living, aloof from the hustle-bustle of jamming cosmopolitan life.


Kolkata has always been a happening place to live a fun-filled life. Aesthetics, entertainment, greenery are pre-requisites for a healthy-and-happy life. It is only in Rajarhat where you will find the greenest and the largest of the lushes to add a fresh breath amidst the fast-paced urban life.

Where places like Eco Park has an established history of imparting urban greenery. The real estate boom has been looking for homes rearing this location because of its natural beauty and ample opportunities for entertainment like boating, snacking or taking a last stroll in the lushes.

Brilliant additions like City Centre ii, which is flooded with top-notch shopping stores tickles your shopping-spree.  Availability of recreational establishments like fine dining restaurants, shopping stores, retail shops etc make a major impact on the overall decision making to reside close by.

Eminent schools including Delhi Public School, Northpoint Day School, Pramila Memorial Institute, Ramakrishna Missionary Institution, St. Judes High School, etc. are perfect to get your young aspirants into.

Proximity to the famous hospitals and healthcare clinics like Columbia Asia, Sterling Hospital, Charnock Hospital, ILS Hospital, Shusrusha Nursing Home Pvt. Ltd, Fortis Hospital and many more help in fulfilling major requisites one would consider while purchasing real estate property.

All these hot-spots are just a stone’s throw away from residential apartments in Rajarhat. They can be easily reached by auto, bus, cabs, and shuttles connectivity from the pivotal residential location. Typically, a home buyer would love to explore these fine aspects of life from the vicinity.

Realtech Nirman has lot to offer, for income groups, thanks to surprisingly low-key price of the apartments. The pricing has been decided depending on the amenities, facilities, luxury arrangements, layouts, architecture, and interiors of the apartments. The price variation is indeed way too beneficial for both the rich and middle-incomes. In fact, with Realtech Nirman, middle-incomes find their homes; the aristocrats build their dream palaces.

Jasmine Heights, Maple Heights, Emerald Gardens, Saphire Garden, Sukriti, Signature are the completed projects by Realtech Nirman.  Many ongoing projects like Hijibiji, Bela, Curiocity, Maya and Maya Phase 2, Fortune Square, Gharoa, Titli are still on their ways.

Thus, with myriad of choices in apartments, Realtech Nirman is all set to bring evolution in Kolkata’s real estate market. Come; grab your luxury stay within affordability!

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How New Realty Law Will Develop the Standard of Country’s Real Estate Properties

You might have seen real estate developers completing the project work in a hurry in recent time. If you try to find the reason for their rush, you will get government’s new realty law behind it. The government has passed the Real Estate (Regulation & Development) Bill in Rajya Sabha on March 11, 2016, and after learning about it, all the real estate developers have put their best efforts to complete their work as soon as possible. However, all the builders presently working on their project will get at least 16-17 months time, as according to the government, the new law will take time to come into the effect.

Builders Will Have to Provide All Details: 
The new realty law introduced by the government suggests that all real estate developers including real estate builders in Rajarhat will have to disclose their project details that should include the details of regulatory approval, the assured time of project completion and the master plan of the project before beginning of the project work.

According to the new law, builders should start the work of their project with individual escrow account and the account should have 70 percent of sales proceeds deposited in it. However, the no-compliance of the regulation can put a builder in jail for three years or court could ask for heavy fines.

Projects Will Be Treated Differently: 
Soon after the declaration of the new law, several real estate developers decided to snap their larger projects in different parts and they have even done it with their township projects. This act simply suggests that each phase of a project would be registered and treated as an independent project.

As per the new law, real estate developers can divide their projects into different phases and can make them recognized as an independent project. However, many builders in the industry said that this can be a better option, because if each phase of the project counts as an independent project, then they will avail longer period of time to construct and sell them.

State-Level Regulatory Body Will Be Established: 
The new realty law suggests that state-level regulatory bodies will be set up that will regulate and keep a close watch on all kind of transactions in the real estate industry. In addition, an appellate tribunal will be established that will address all the complaints registered by consumers. It seems that the law will force all real estate developers to work under a strict guideline and take care of their commitments towards consumer satisfaction.  

A lot of Pending Projects Will Be Completed Soon:
Many real estate companies including real estate developers in Rajarhat that are working on 40-50 projects across the country from more than 5 five years, will finish all their work within next 16-17 months, because all the developers will have to finish the work of their current projects before the new realty law comes into effect.

However, the rush in the project completion will require an unstoppable flow of funds and that will not be an easy task for projects running on bank loans because banks can make delay in sanctioning the fund.

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Real Estate Projects in Rajarhat Offering an Oasis for Luxury

Real estate industry of Kolkata is on its way to becoming the largest growing sector in India. Thanks to Rajarhat Realtech Nirman for adding impetus to the swirl. From specious apartments to modern amenities and impeccable facilities; in short, Realtech Nirman offers everything to complement cosmopolitan ethos.  Now, the citizens of Kolkata don’t need to move anywhere for luxury-stay.  High-end residential projects in Rajarhat are good enough in catering to their needs, demands and values.

Myriad of options in apartments, facilities and pricing have made easier to find flat of one’s personal choice. A number of projects including Hijibiji, Chowrastar jamidari, Bela, Maya & Maya Phase 2 etc. are about to rear heads. Now, have a look at innumerable facilities that these ongoing projects are set to offer:

Hijibiji: The name is interesting, so as the project is. A chain of buildings flaunting out-of-the-box asymmetrical exterior is the major USP of Hijibiji. Creativity and innovation are discernible through the architectural brilliance it offers. Just like any high-end project, Hijibiji too offers uncountable amenities to count on. Two to three BHK flats equipped with modern-facilities are going to ask for lot of appreciations, indeed. The top-notch amenities that Hijibiji offers are as followed:

  • Total 334 apartments, with sizes ranging from 774 sq. ft to 1380 sq. ft.
  • Sprawling landscaped garden.
  • Community hall. 
  • Swimming pool. 
  • Stone-paved walkways. 
  • Game zone etc. 


With excellent open spaces and exquisite landscaping, Hijibiji offers premium homes in the bosom of city. The projects’ close proximity to shopping malls, hospitals, schools, IT Hub, DPS Megacity, Amity University and Aliah University has turned it even more special.

Bela: It won’t be wrong to acknowledge ‘Bela’ as the heart of Realtech Nirman. Apart from its luxurious arrangements, it’s the location, which is worth applause. Having unfurled its territory far
from the madding crowd, Bela adds peace and tranquillity to everyday life. Despite being located away from the hustle-bustle of metro-life, Bela shares closer proximity to the main hotspots of Kolkata. Whether it’s the prime hospital or the major multiplex or eminent educational centres of the city; Bela is near to every major location of the city. Facilities offered by Bela are:

  • Spacious community hall
  • Jogging tracks 
  • Open areal
  • Gymnasium 
  • Beautiful landscaped garden 
  • 24X7 power back-up 
  • Car parking area 
  • Fire protection arrangements etc. 


In a word, Bela is the perfect for residents to build their dream-homes.

Chowrastar Jamidari: If you want loads of opportunities, basic amenities, comfort, tranquillity all at the same place, then Chowrastar Jamidari is your pick.  Set in an idyllic location, it’s by far the greenest of the realty projects in Rajarhat. Set against the backdrop of lush green nature, it’s worth your pay for an eco-friendly stay in Kolkata. The place is richly endowed with serenity, splendour and freshness of the nature. In a nutshell, it is the ideal-dream-home to the upper-crust of our society.



Maya and Maya Phase2: One of the most luxurious projects offered by Realtech Nirman. Architectural grandeur is reflected through the high-heeled buildings. It’s designed to offer an unprecedented high to lives of its residents. The facilities it offers are:

  • Two to Three BHK apartments 
  • Large open terrace
  • Extensive landscaping etc. 


Armed with an array of top-notch facets, Chowrastar Jamidari is geared up to gather steam.

A home is just not a roof over your head! It’s an oasis of peace and happiness. Offering thousands of optimal residential arrangements, real estate projects in Rajarhat make it phenomenon to reside here.  

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When Success in Real Estate is Determined by the Builders in Kolkata

A beautiful home is where your heart is. And on this planet, there would be just a few places where you can derive a greater satisfaction owning your dream-home.  Embracing a huge progress in the realty sector for last few decades, Kolkata has secured a prestigious position on the top-priority lists. In spite of its annoying traffic jam, pollution and madding crowd, the craze about luxury residential projects in Kolkata will be raising high. 

With tons of opportunities, arrangements and amenities, the ‘city of joy’ would always entertain thousands metropolitan residents from in and around the city. Amongst a chain of popular housing projects, Realtech Nirman in Rajarhat deserves a special mention. Offering many deluxe apartments, and high-end facilities, Realtech Nirman has thwarted a stiff competition to its rivals. Have a look:

Luxury and affordability: It seems like a fantasy to buy home in the lap of luxury without stepping beyond your budget. Thanks to Realtech Nirman which has gone to a great length for valuing our middle-class sentiments. Keeping fingers on the pulse of affordable housing format, real estate builders in Rajarhat have built up amazing residential properties at bosom of the city. Apartments, offered by Realtech Nirman are equipped with all-necessary facilities, which offer comfort & luxury to everyone. And all these amenities come in a really nominal budget that you have just fantasized about, till date. 

Residential amenities: Keeping metropolitan housing format in mind, real estate developers in Rajarhat, Kolkata have adorned Realtech Nirman with high-end facilities. Jaw-dropping infrastructure, spacious rooms, sprawling landscaped gardens, community halls, clubs, playing arena for children, swimming pool, yoga & meditation hall are to name a few. List of basic amenities such as 24X7 water & power back up supply, optimal security systems, a vividly designed car parking zone etc. have succeeded to fulfill safety & security requirements of everyday life.  Luxury amenities combined with fundamental safety arrangements have made it the most sought-after housing complex in Kolkata. 


Why Realtech Nirman: There are many reasons why you must give thumbs up to the team Realtech. 

  • The resolute reputation of the residential developers deserves to top this list. Their dedication, professionalism and utmost efficacy are discernible in their efforts they have put in to accomplish this project. Their meticulous work-ethics backed by proficiency have led them towards victory. 

  • Though, the city has come up with plenty of housing options available everywhere, but when it comes to affordability, nothing can compete with Realtech Nirman. Premium living facilities at a low-cost-budget has benefited those who are craving luxury and tranquillity. 

  • The strategic location which Realtech Nirman has chosen to unfurl its territory is another cause for its success. Rajarhat is nearby the prime shopping malls, educational centres, hospitals, IT sector, Multiplex etc. So, whether it’s for spicing up your weekendsm, or sending children to the best schools, or finding job in eminent IT hub, and having an immediate health-check-up; Realtech Nirman is the all-in-all.

  • Pricing must be the other source of popularity. The pricing mainly varies depending upon the high-end infrastructure and facilities. But since, this project has been emphatically constructed for complementing the middle-class ethos; Realtech Nirman has kept the pricing pretty nominal for almost all the apartments.

To end: The realty industry in Kolkata has gone through a humongous progress since long.  The prime objective has been to catch-up with the modern-age values and trends. With acute proficiency and brilliant work approach, the builders of Kolkata have made it successful all the way. Their in-depth knowledge in construction has been the backbone of real estate industry in Kolkata. Thus, Realtech Nirman clean sweeps the others. 

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